Help our clients to develop a user centric approach toward Digital Transformation
Reshaping Media approach is based upon the concept of Digital Density developed by the Group of Information System at IESE Business School
Digital Density is the percentage of connections, information and interactions per unit of social activity realized through digital technologies
We adopt a multidisciplinary and multicultural process to assure the success of our clients' projects, along with the most innovative methodologies like Design Thinking
“Put simply, design thinking is a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.” Tim Brown CEO of IDEO
A design thinking process is structured in three main phases: INSPIRE, IDEATE, and IMPLEMENT.
INSPIRE focuses on the problems and opportunities that motivate the search for a solution.
IDEATE involves generating a number of ideas that will shape your final solution.
And IMPLEMENT bridges the project room and reality, with a focus on evolving ideas into successful solutions.
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